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To write an event fundraising strategy, you need to first identify a specific fundraising goal. Determine a specific amount you need to raise for your purposes and assess what resources you can tap into to help you reach this goal. You must then develop a plan for raising this sum during your event. Finally, describe how you will entice donors and provide them with opportunities to give.

You can raise money by organizing an event that shows prospective donors the impact and value of their giving. Showcasing research that establishes the institution’s efficacy, for example, or sharing plans that outline upcoming initiatives may sway donors to consider a contribution and persuade them to give to your cause.

An event fundraising strategy should include important elements such as a clear outline of the event’s goals, a mission statement to share with attendees, and a target sum for donations. The strategy should also include a detailed budget for the event, a prospective guest list, and a plan for soliciting and receiving donations from attendees.